1. FITNESS & GYMS
  2. Muse Pilates

Muse Pilates Illuminating "The Muse Effect": Kings of Neon Elevates Muse Pilates' Brand Experience

Muse Pilates

When Muse Pilates sought to create a relaxing sanctuary for their clients across 11 studios, they turned to Kings of Neon for an inspiring solution. Envisioning a welcoming environment that would push clients to become their strongest, healthiest selves, Muse Pilates wanted a visual reminder of "The Muse Effect." This case study showcases how Kings of Neon's expertise in custom LED neon signage helped Muse Pilates create a powerful brand statement, enhancing their clients' experience from the moment they step into the studio.

Challenges

Challenges

Muse Pilates faced the task of creating a consistent, impactful brand experience across multiple locations. They needed a high-quality, durable solution that would serve as both a visual centrepiece and a daily inspiration for clients of all ages, shapes, and experience levels. As a small-medium business, Muse Pilates required a partner who could deliver premium products within budget constraints, ensuring a worthwhile investment for their expanding network of studios. The challenge was to find a signage solution that would enhance the studio ambiance while also contributing to their marketing efforts.

Solution

Solution

Kings of Neon harnessed their industry-leading LED Neon technology to bring Muse Pilates' vision to life. Leveraging their exceptional customer service and 7-day fast production capabilities, Kings of Neon ensured a smooth experience from concept to delivery. Their commitment to quality craftsmanship resulted in high-quality neon lights that perfectly captured "The Muse Effect." The team's expertise in creating durable, long-lasting signage addressed Muse Pilates' concerns about investing in studio fittings that would stand the test of time across their growing number of locations.

Results

Results

The collaboration between Kings of Neon and Muse Pilates yielded impressive outcomes. The custom LED neon signs became a key identifying feature for the brand, enhancing the relaxing and empowering vibe of their studios. Muse Pilates reported that "The Muse Effect" has become a top-performing Google search term, indicating the signs' impact both in-studio and in online content. The signs not only serve as a daily inspiration for existing clients but also act as a powerful marketing tool, attracting potential new clients and reinforcing the Muse Pilates brand identity.

"The Muse Effect" Neon has become a key Google search term

Conclusion

Muse Pilates' partnership with Kings of Neon demonstrates how custom LED neon signage can transform a brand experience across multiple locations. By providing high-quality, custom neon signs that perfectly captured "The Muse Effect," Kings of Neon proved to be an invaluable partner in enhancing Muse Pilates' brand visibility and client experience. This success story highlights Kings of Neon's ability to deliver consistent, impactful branding solutions for growing businesses, blending aesthetic appeal with practical marketing benefits to illuminate brand identity in the competitive fitness industry.

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PROJECT GALLERY

“Kings Of Neon provided us with high-quality neon lights that have greatly enhanced the relaxing and empowering vibe of our studio.”

Review

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